category:

Annual Giving

Hush and Go-Away Gifts

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Whose Urgent?—not who’s!

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Everyone Doesn\'t Matter--they don\'t!

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Where’s Your Head—scarcity or abundance?

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Donors Buy Feelings—not stuff

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Ask and You Will Receive--not!

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The Easiest Way To Fundraise—no kidding

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Measuring Fundraising Success—cash doesn\'t count

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Donors Vote-\yes\"\"no\" and \"elsewhere\"

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Follow the Yellow Brick Road—no short cuts

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